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Originally Posted by exE36M3
Interesting how this will pan out. The BRZ/FRS sales fizzled out within 2 years.
Two-seater, coupe sports cars aren't big money makers.
And with kids not wanting to even get a drivers license (my daughter's 19, over half of her friends can't drive)... gonna be a rough a decade for sports car sales, let alone car sales.
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They are not made to make $$$ but create marketing and excitement for the brand! There are residual benefits on sales of other models and brand recognition.
Do these kids go to school or have a job? If so, how do they get there. Taking Uber everytime is very costly.