Quote:
Originally Posted by bimmerjph
Because I am not convinced that this car was not conceived as a 235i to begin with (same with the M135i). I am not saying this won't be a good car, nor am I saying that I am against the concept of the M-Performance cars, I am saying that I don't think M did enough to warrant having their badge on the back.
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It's a half M. Just as an Audi S is a half RS. For Audi, they can simply cut the model name in half. (RS -> S)
For BMW, this is kinda difficult, no ? (M -> ?)
So they call it M Performance, but putting "M Performance 235i" on the boot would look very stupid.
So it's labeled M235i.
And M division has put work into this model. Otherwise, the M235i wouldn't run same times as a 1M car.
Besides, all this M is just marketing. Do you really think that BMW's top engineers do not work on both standard and M models ?
That BMW and M are two different companies ? Yes, on paper, they are, to be able to brand-protect the letter M, but in practice ofcourse they're intermixed.