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I can't speak regards the price as I'm in the UK, my 2017 M240i with 16,000 miles cost $29,000 as an example.
Regards modifications, I've always been told they'll very rarely add any value to the car, and if they do it's always to a niche market!
As for the car itself, I wouldn't try and talk you out of it, I love mine, so much so that my wife has one as well!!😄
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Current: G20 320d xDrive F22 M240i
Previous: Many, many boring BMWs, 116d (F20), 220d, M240i (F22), 318d (F30), 320d (F30 and G20), 330e (G20), 420i (F32), 420d (F32), 435d GC (F36) 
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