[rich8566]

Here's page 1:

[Marioalex24]

Im waiting for the M2 going to start selling my toys and save up, as I can imagine it will be pricey. Probably will see the M2 at the 3-4 year of the 2 series life cycle or later. Who knows, just hope it looks similar like the m235 race edition posted a few weeks ago.

[auggiem3]

Originally Posted by chicochico

That's it, I'm waiting for the M2 LCI
Lol

[chiphead]

Originally Posted by dmboone25

I had hoped that the M2 would be $49k too--but now that we have the M235 pricing, I am guessing it will be north of 50K...

A slight boost in turbo doesn't equal M2, which is what they did with the Z4 35 vs Z4 35is. And look how much they are charging for that?

If they are going to do M2, they will charge a premium, not the price of a set of fancy wheels. They need to go through certification, do a bunch of press/marketing for a car that will maybe sell 1000 a year. If I were a BMW bean counter, that's not a good ROI. Maybe they will come out with a M235IS for people that want bragging rights?

[Da_Meister_22]

Originally Posted by jb2178

I'm pretty sure it's about having another option to upsell a new buyer who wants to keep $5,000 in the bank. The more money they weasel out of you regardless of what you want is another notch on the bottom line.

Personally I LOVE the idea "let's separate the coupe and sedan models by adding even numbers to the the lineup, then we can add gran coupe models to the coupe lineups so we can have 4 door models of EVERYTHING!!!!" and by "love" I mean








I'm happy I bought the 1 I did....

I HEAR YA BROTHER, AT THE END OF THE DAY IT ALL COMES DOWN TO MARKETING AND $$$$$$$$

[IEDEI]

Originally Posted by Sinister_1

2 series interior isn't bad, if you like lots of different lines, colors, and stuff to look at. I'm a simple man. Function over form is what I go for.

exaaaaactly. simplicity = superb.

[Alpine*]

Originally Posted by dmboone25

I had hoped that the M2 would be $49k too--but now that we have the M235 pricing, I am guessing it will be north of 50K...

Love how you guys stressed about a few grand premium for M cars. Same thing happened with the 1M, we dream of 10-15% premiums for the same thing down here. The M2 will be $120k when, in a couple years, it come to Aus I'm sure, which will be circa $30k over a M235.

Originally Posted by auggiem3

........

I think its funny that you can take a $44k base price and build an almost M2 for another estimated $4-$6k (limited slip diff, m performance exhaust, etc.). I'd imagine the M2 price, if built, will start in the $50k range. Just curious how many folks spend $50k on this thing and then bash the M2 when (or if) its released at a starting base.

If you think that makes "an almost M2" you are undervaluing what ///M will surely do, wider stance, DCT, brakes, cooling, suspension, diff etc. it's like saying the 435MSport with a diff and exhaust is almost an M4, nup.

Originally Posted by M.barnes

ive bought an M235i, i wont be buying an M2. It will be too much money to buy, run and insure and wont offer much over the M235i which is already good enough to go VLN racing in near standard form with standard ZF 8spd

You've sold yourself on the 235 right there Mr M.

Originally Posted by chiphead

M2 with 375HP, if it comes out, will be at least $10k over the M235 with 322HP. Since the M4 is 425HP at ~$65k, compared to 435i M Sport at around 50k, there doesn't seem to be much of a business case for a low volume car like the M2.

LOL

Originally Posted by PhillyNate

...my ass. BMW is about profit. There gonna slap "M" on everything they can at this rate.

THE truest thing posted in this thread to date.

[Qunadry]

Originally Posted by Qunadry

Just received my February issue of Car and Driver. BMW has a two page ad for the 2 series on the inside front cover, claiming the 2 series to be the rebirth of the 2002. Looks more like a Honda Accord Coupe to me.

Just saw the new Honda Civic coupe in Automobile. The 2 series looks more like the Civic coupe than the Accord Coupe. Bring back Chris Bangle. His work may have been controversial but at least it was unique. I think all the new BMW designs are Honda/Audi clones.

[mb135is]

I think both comparisons for marketing sake are ridiculous (e82 and f22 to 2002). For the e82, I saw a comparison to the e30 as being potentially fair. For this f22, don't know yet.

[M3Fire]

Originally Posted by rich8566

The February Car and Driver has a two page 2 Series ad. This is the first that I've seen.





Attachment 959319

Great post! Thx!

[tennistodd]

Originally Posted by dmboone25

Love that pic of the 2er--looks good.

Not sure why BMW feels the need to compare numerous cars to the 2002--they did it with the E82 incessantly as well...

This! I'm a little over bmw. Even the white leather book I received on purchase of my 135 compared it to the 2002 countless times.

[dmboone25]

Originally Posted by tennistodd

This! I'm a little over bmw. Even the white leather book I received on purchase of my 135 compared it to the 2002 countless times.

Exactly--I got the book twice, once for each E82 I have had.

There is an entire dedicated section for the comparison to the 2002--I just don't know how many times they can do it...

Additionally, if the idea of the entry level coupe and ///M is to get younger people "into" BMW, then why the hell are they making this comparison? I am 35, so my experience with BMW really started with the E36 and my dad's E46 when I was in college. I had to look the 2002 up to know what it was...

I am not a marketing person, but a comparison to the E46 might "hit" more of the age range for which this car (the 2er) seems to be purposed.

[Overpar56]

I have to see one in person before I pass judgement. I thought the new Vette looked ugly in magazines and in person I was correct.

Interior material might be better but the radio still looks like it's the same. Not a fan of that.

[HeyMoe53]

I'm glad I bought a 2013 128, equipped the way I want it (6MT, M-Sport). I have time to wait all of this out, and see where the dust settles...Not that I wouldn't buy a 2er, but I just want to sit back and watch the dog and pony show.

[BavarianN54]

Overpar- I was about to make a post similar to yours. Ill wait to see what the performance of the car is once its tested, that's the number one factor for me. Then, I'll wait to see the car in person before forming my opinion but overall, I'm not a fan of interiors that try to dazzle with lights and fancy designs that remind me of a pinball machine.I'll leave that to the audi's, an ergonomic minimalist interior suits me just fine.

The new Corvette is a hell of a car yet many C6 owners are squawking negatively about it. The new generation of every car hears the same type of bitching from earlier owners, its the nature of the beast.

[Roundown]

Originally Posted by bimmer4life24

I don't see the M2 starting at 54k. I also don't see it having 375HP as well. Maybe around 350-360HP.

The 1M base was around $47k. I'm sure the M2 will have a base of $49k.

Maybe I am unaware of this but when has BMW ever introduced a new gen model for $7k+?

F15 X5

[Roundown]

Originally Posted by dmboone25

Exactly--I got the book twice, once for each E82 I have had.

There is an entire dedicated section for the comparison to the 2002--I just don't know how many times they can do it...

Additionally, if the idea of the entry level coupe and ///M is to get younger people "into" BMW, then why the hell are they making this comparison? I am 35, so my experience with BMW really started with the E36 and my dad's E46 when I was in college. I had to look the 2002 up to know what it was...

I am not a marketing person, but a comparison to the E46 might "hit" more of the age range for which this car (the 2er) seems to be purposed.

Why not? DNA is DNA? Surely if the 1 series was the second coming of the 2002, then the 2 series (which, last I checked, is the successor to the 1 series coupe) shares that lineage.

Why must they be mutually exclusive?

[w3rkn]

BMW's Marketing should have disclaimers on their adds, stating "This car is equipped with an optional $1,900 limited slip differential"

[thomps]

I knew this sounded familiar...



A- for content. C for originality.

[IEDEI]

just saw this on the BMW website today.

the rendering looks bloated as hell compared to the 1er! LOL

[TwinTurboed]

Originally Posted by IEDEI

just saw this on the BMW website today.

the rendering looks bloated as hell compared to the 1er! LOL

Call me weird, but I prefer the 1 over the 2. The 1er looks so much more unique and has sort of a personality of it's own. The 2er just looks like any other modern BMW.

[tuco44]

Originally Posted by IEDEI

just saw this on the BMW website today.

the rendering looks bloated as hell compared to the 1er! LOL

At least you are consistent in your relentless attack on the 2 Series. Given you just bought your 135is, I suppose we can expect that, but your unwillingness to even consider anything about the new 2 to be favorable gets a bit tiresome. I have a relatively new 135i, and I like it a lot, but I am at least willing to give the new 2 Series some credit for improvement over the 1 (such as the interior).

It's rather like the greatest attacks on the new M3/M4 come largely from recent E90/E92 M3 buyers. No one likes their choice to be made less by a new version. Too bad people cannot be a bit more objective.

But, opinions are like a$$holes, everyone has one.