Quote:
Originally Posted by formula M
Yes, obviously.. but you made it seem as if you didn't understand the end-effect.
Nobody is caring why BMW is doing this, only that they have done it. And He didn't know it was being done, or under what framework.
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The end effect is that BMW is going to have new separate model lines, that are going to be further diversified in the future; by exterior and interior styling.
Of course, the marketing is going to have a feast with those wanting Gran Coupes and similar en Vogue models. Or at least they'll try.