Quote:
Originally Posted by bradleyland
I will not dispute that the inline-6 engine is a marketing bullet point for BMW, but that's not what you've said before. More goal post moving. You've said, repeatedly, that it is only marketing. A distinction with which I disagree
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At this stage I think I have already shown why claiming "Sheer Driving Pleasure" and "Efficient Dynamics" and then offering a heavier and less fuel-efficient engine/car solution can be understandable by marketing reasons ONLY.
It's not about if people care about fuel-efficiency or not, it's about the fact that BMW as a brand claim they do.
It's not about if people care about a sportier car's character or not, it's about the fact that BMW as a brand claim they do.