Quote:
Originally Posted by Kyle B
dilution of the brand. you start building a ton more widgets, the quality of your widgets decreases. The point of this car is greed, plain and simple. They've basically dressed a MINI Cooper in a tuxedo.
for those of us who have been with BMW for 20+ years, it's kind of like being a Metallica fan back in the Kill 'Em All days and then listening to their last album.
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Its capitalism surely you dont need a lecture about that. Again take a look at Porsche. They actually make more than anyone in profit per unit. They make SUV's. Im glad BMW has you as a customer. Ive been a customer as well going back to the 90's and 2000's as well.
They will probably have more customers by building the Active Tourer and then that allows nice performance BMW's to continue to be built. This cannot be a surprise to anyone here with half an active mind.