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@SCOTT26
The thing is in Europe, many more would be interested in an "M1" Hatch than "M2" Coupé. Audi A5 Sportback sells more than Coupé, 5 door hatches sell more than 3 door hatches, and wagons sell more than sedans.
The problem, not from financial point, is that 2 Series Coupé and 4 Series Coupé are just "2 door sedans" and do not differentiate as 5 Series and 6 Series. BMW could spare the change in nomenclature for 2er and 4er.
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