Quote:
Originally Posted by sstarrx3
Why do all of you guys care? Really? Is it an afront to your manhood that BMW is trying to expand its lineup to appeal to a wider group of consumers so it can sell more cars and compete in another sector of the market? It still makes cars that you will like. It went back to making a small coupe to please a certain group that did not like how big their 3 series was getting. They are just trying to make cars that people want. I think they should be applauded for trying to please everybody and not just a select group that wants to feel special or superior.  |
dilution of the brand. you start building a ton more widgets, the quality of your widgets decreases. The point of this car is greed, plain and simple. They've basically dressed a MINI Cooper in a tuxedo.
for those of us who have been with BMW for 20+ years, it's kind of like being a Metallica fan back in the Kill 'Em All days and then listening to their last album.