Quote:
Originally Posted by bimmerfile
Quote:
Originally Posted by red-sauerkraut
Ian Robertson, BMW's global sales and marketing chief, said in London on Monday the company "would be profitable from day one on each vehicle it made."
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Just because he says that does not make it so.
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Don't forget that it's a sales/mktg guy saying that & their concept of Cost Accounting is ALWAYS based on incremental costs, not fully loaded and/or allocated costs.
And I fully expect that on an incremental cost basis, each car produced is profitable.
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Sure sure sure. I get it, however...
How the hell do you Calculate all the loss on Lease returns, considering a majority of them are Leased.
That is is where the un-calculated loss comes in !