It's not at all surprising that the choice between the two is divisive. The 2er uses a classic wedge design, with a rakish front and strong rear visual balance. The CLA follows in the CLS's footsteps, applying the teardrop design where lines at the rear return to a single visual point of focus.
The hood-to-windscreen angle on the 2er is more acute as well. The CLA has a strong arch-like design cue going on. Some people love it; others hate it.
Honestly, I appreciate both designs. The Merc reminds me of an old Delahaye. Anyone who tells you that this is an "ugly" design is just expressing their opinion. From a design perspective, it's a beautiful piece of work. Being 100% honest, it's not my preference though. I prefer the wedge design of the 2er. It's visually simpler, but the rakish lines give a more aggressive appearance.
They're both fantastic designs, IMO. The 2er could be likened to the shape of a fighter jet, while the CLA is more like an elegant dolphin.
In the attachment, I've drawn on what I think are the most visually prevalent design lines (ignoring cutlines).
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His: 2019 R1250GS - Black
Hers: 2013 X3 28i - N20 Mineral Silver / Sand Beige / Premium, Tech
Past: 2013 ///M3 - Interlagos Blue Black M-DCT
Past: 2010 135i - TiAg Coral Red 6MT ///M-Sport
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