Quote:
Originally Posted by M3 Adjuster
After seeing the article regarding the average Porsche profit at $17,xxx I feel a lot smarter being a lifelong BMW guy.
The BMW 1M and M2 are examples of low margin vehicles from BMW by the way, and have done exactly as intended , brought many newer, younger enthusiasts to the brand
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Not sure I understood this one. How does a car that's marked up $30K above sticker (M2) bring in newer, younger people? Not much of a low margin if the dealers are getting that much above MSRP......
What am I missing?